** We have had a lot of interest from people and brands outside So Cal. Due to this, Tech Zulu (www.techzulu.com) will be sponsoring a live stream for this panel.  Email info@zexsports.com with subject "Panel Live Stream" for more details.** http://techzulu.com/live.html

How to effectively monetize social media in action sports

Discover how to both engage with and monitor your brand across all social platforms.

(New York Times – June 3rd 2009)
"Businesses Are Taking Tentative Steps Toward Online Networking"

“Businesses have a 12-month window to figure out online social networking. “I hate to say it, but if they don’t, they’ll get left in the dust…It’s here to stay.”

SOLUTION:
-Increase sales both on and offline
-Decrease marketing and ad spend

HOW (we do it):
-Monitor and Track social media campaigns with comprehensive dashboard of online impact and ROI
-Create compelling platform, messaging and content
-Connect directly with key influencers and target audience

WHAT (this means for your brand):
-Consumers are directly engaged with your brand experience
-Aggregated high level focus group to enhance product development


Doors open at 6:30pm

Panel discussion will begin at 7:00pm

Light snacks and refreshments will be provided.